Is it Logical to Compare Suzuki Alto with United Bravo or Prince Pearl?

For a few days I am seeing people on social platforms comparing new Suzuki Alto 660cc with United Bravo and Prince Pearl. Well, is it even fair to do so?

Related: All You Need to Know About Prince Pearl 800cc

On paper, both Bravo and Pearl might give strong competition and even win against Alto but those comparisons doesn’t factor in few important points which are very important when you are buying a car. Both these amateur Chinese brands either miss them or are still untested and will probably fail with the passage of time.

Reliability:

United Bravo and Prince Pearl are still not tested. Pearl is yet to be officially launched whereas United Bravo is out in limited numbers in selected cities of Punjab province only. One can’t expect much being Chinese brand with unknown history. If it were of some known & credible Chinese brands such as Geely, FAW or Changan, the story would have been different. Suzuki Alto being new and being Suzuki is generally going to be a reliable car.

Dealership network:

Both Bravo and Prince have almost non-existent dealership network. Pak Suzuki on the other hand leads with 196 dealerships throughout the country.

Resale:

It will obviously take time for United Bravo and Prince Pearl to build a decent resale value in the market and are likely going to suffer for a long time. Even FAW struggled for years to build repute. Alto belonging to Suzuki, an established brand, you can expect quick and excellent resale.

Spare parts:

Good luck finding parts of Bravo and Pearl on local shops and even dealership inventory is doubtful. Suzuki spare parts are easily available at all local spare parts shops and at a considerably cheaper price.

Company’s future

Both United and Regal being new companies in four-wheelers, their future is uncertain in uncharted territory. We all have seen what have happened in the past to the likes of Adam, Geely, Proton, Chery, Kia, Hyundai and Chevrolet etc. They came with a bang, packed up soon and left, leaving their buyers stranded in no man’s land with cars without any spares or warranty honor.

Related: United Bravo- First Impression

On the other hand Suzuki is an established and well-set company in Pakistan and they are going nowhere so it’s quite safe to buy their cars, as recovering your money is always easy.

Power output

And one last thing which gets overlooked too is the difference in power (hp) these cars are producing. Both Bravo and Prince using an ancient 800cc replica engine still produces merely 39hp while Alto using modern 660cc engine outputs 54hp, resulting in better performance and fuel economy.

If I was to buy a small hatchback, I would prefer paying 3 lac more for Alto VXL (speculated price around PKR 12 lac) instead of spending over 9 lac for United Bravo or Prince Pearl, because I will be getting all the benefits stated above and whenever I decide to sell my car, I will certainly get my 3 lac back.


Written by: Muhammad Arsalan Naim

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