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Groupe PSA, the French automaker behind producing Peugeot and Citroen cars, and Fiat Chrysler Automobiles (FCA) together have revealed the logo of Stellantis– the new group spawned from their 50:50 merger.
Related: FCA and PSA Agrees for a Merger Becoming 4th Largest Carmaker
The logo symbolizes the rich heritage of PSA & FCA– the Stellantis’ founding companies and the unique combined strengths of the new group’s portfolio of 14 automotive brands. The name Stellantis originates from Latin which means “to brighten with stars” – it is the visual representation of the spirit of optimism, energy and renewal of a diverse and innovative company which is keen to be one of the new leaders in the next era of sustainable mobility.
Last year the two companies announced a 50-50 share merger agreement that will see the creation of the world’s 4th largest automaker. The unveiling of the Stellantis logo is the latest step towards the completion of the merger project, which is expected to occur towards Q1 2021, subject to customary closing conditions, including approval by both companies’ shareholders & the satisfaction of antitrust and other regulatory requirements.
Related: Geely and Volvo Planning for a Merger
Car brands under the French PSA Group include Peugeot, Citroen, DS, Opel and Vauxhall, whereas the Italian-American group FCA has brands including Fiat and Chrysler, Dodge, Jeep, Ram, Alfa Romeo, Maserati, Abarth and Lancia.
A 3d animation professional with over 20 years of industry experience having served in leading organizations & production facilities of Pakistan, an avid car enthusiast and petrolhead with an affection to deliver writings to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com
