Turkey is inching closer to formally launch its first vehicle under the umbrella of its home-grown brand called TOGG. Dubbed as smart device, whose road, safety, performance and range/battery tests are continuing at accredited test centers in different parts of the world, the vehicle has now landed in Tierra del Fuego, Argentina for its extensive winter tests.
The vehicle was shipped via a special flight of Turkish Cargo. On the shipment, Turkish Airlines Chairman of the Board and the Executive Committee Prof. Dr. Ahmet Bolat stated:
“We are celebrating the successful performance shown at international tests by TOGG smart device, one of the most ambitious projects of Türkiye. Doing our part as the national flag carrier with the power of being the airline that flies to more countries than any other in the world, we are proud to deliver the Turkish automobile and our country’s technology exports worldwide.”
TOGG CEO M. Gürcan Karakaş stated that they were happy to cooperate with Turkish Airlines first for CES 2022, and now for the winter testing in Argentina, and said:
“From the first day we set out on our journey, we have been acting on the principle of choosing our business partners among the best in our country and the world. Following our ‘Transition Concept Smart Device’, which we exhibited at the Consumer Electronics Show CES in Las Vegas, the USA in January 2022, we have now undertaken yet another solid collaboration by transporting our TOGG Smart Device to the accredited test center in Ushuaia, Argentina, the closest point to the South Pole, in cooperation with Turkish Cargo, for the continuation of our winter testing. Our tests continue in various accredited test centers, which are the world’s leading ones. We stand by our word be it snow, winter or mud, even on the other side of the world if need be. We are taking firm steps towards our goal to launch on the promised date.”
TOGG’s new brand identity and concept car took its place on the international stage for the first time at the CES fair held in Las Vegas between 5th and 8th of January 2022, and the vehicle was transported with a special flight of Turkish Cargo.
Turkish Cargo makes use of special equipment for sensitive products requiring special shipment processes. The movements of valuable cargoes stored in sensitive cargo compartments are kept under continuous supervision by means of cameras installed around the storage facilities. With its unique solutions, global air cargo carrier, which has an experience over 30 years in special cargo shipments, ranks among the first choices of global companies in search of reliable business partners.
TOGG was launched on June 25, 2018 led by former tech-giant Bosch executive Karakaş, who was appointed CEO in 2018. President Recep Tayyip Erdoğan in December 2019 unveiled prototypes for the SUV and a sedan, both fully electric and C-segment models. TOGG will produce 5 different models – an SUV, sedan, C-hatchback, B-SUV and B-MPV – through 2030.
A computer animation professional with over 23 years of industry experience having served in leading organizations, TV channels & production facilities in Pakistan. An avid car enthusiast and petrolhead with an affection to deliver quality content to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com