Ghandhara has announced a massive increase in the price of Chery Tiggo 4 in Pakistan. The price increase comes at a time when all automakers are having difficulty due to the unstable economy, restrictions on imports, devaluation of the local currency, and lower sales due to a decline in consumer spending power.
According to Ghandhara, the Chery Tiggo 4 Pro’s price has increased due to unstable economic conditions and supply constraints. However, the company is offering a price lock policy on all new vehicle bookings, which is only applicable on full payments made before 8th September 2023.
The Chery Tiggo 4 Pro’s price has increased from Rs. 6,399,000 to Rs. 6,999,000, according to the notification, witnessing a hike of Rs. 600,000. Despite looking excellent on paper, the vehicle hasn’t been as successful as expected, mostly because there aren’t many dealerships & service centers even in major cities and there aren’t enough deliveries either.
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According to PAMA data, Chery was able to sell 1,268 units of Tiggo SUVs (including Tiggo 4 Pro and Tiggo 8 Pro) during the fiscal year 2023. The average monthly sales of the duo fall around 105 units combined.
A computer animation professional with over 23 years of industry experience having served in leading organizations, TV channels & production facilities in Pakistan. An avid car enthusiast and petrolhead with an affection to deliver quality content to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com