The Maruti Suzuki Alto celebrates another significant milestone in the history of the Indian automobile industry by surpassing sales of 45 lac units to become the most popular vehicle in India. It is pertinent to mention that so far, Alto is the only car in India to achieve this extraordinary milestone
The original Suzuki Alto (5th gen) was first introduced in India in September 2000 and became the country’s best-selling vehicle by 2004. The 45 lac sales feat was accomplished in a little less than 23 years, selling at an average of around 195,000 units a year which translates into 16,304 units a month. It is estimated that more than 75% of Indian buyers prefer Alto as their first car.
The Alto in India has continuously reinvented itself to respond to the needs of the constantly changing Indian customer. As a result, it has been able to set new standards and disseminate the “Joy of Mobility” throughout its two decades of market supremacy. With features like electronic power steering, front power windows, the automatic gear shift (AGS) option, dual airbags, an anti-lock braking system (ABS), the availability of a factory-installed CNG system, and more, it has effectively democratized the entry hatchback segment.
With its more potent NextGen K-Series 1.0L Dual Jet, Dual VVT engine, the current Alto K10 is still a very popular choice in India today. With a turning circle of under 4.5 meters, it is easily maneuverable in tight spaces, and its connectivity with the SmartPlay Studio infotainment system ensures that it appeals to a wide range of customers.
According to Maruti, the company’s philosophy of Chal Padi —the spirit of India that takes flight in an Alto— is solidified by the inherent dependability of Suzuki Alto, combined with its go-anywhere character, distinctive design, exceptional fuel efficiency, incredible reliability, and outstanding performance. The 2023 Maruti Suzuki Alto is priced from INR 3.99 lac which converts into PKR 13.88 lac.
A computer animation professional with over 23 years of industry experience having served in leading organizations, TV channels & production facilities in Pakistan. An avid car enthusiast and petrolhead with an affection to deliver quality content to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com