Toyota launched the all-new Land Cruiser J300 in June 2021 and it immediately become a huge success with the Japanese automaker able to grab more than 22,000 pre-orders in Japan. However Toyota is now preventing customers from reselling the latest iteration of the popular SUV.
According to local magazine Creative311, owners must sign an agreement to not resell the vehicle for at least 12 months after taking delivery of the new Land Cruiser J300, but if they do, they won’t be allowed to buy another Toyota. According to information, Toyota wants to prevent buyers by reselling it for a profit by taking advantage of how popular the Land Cruiser is in certain regions. The automaker is also trying as much as possible to have SUVs available for people who actually want to buy them for themselves by limiting the number of units sold to a client to one.
Without a signed agreement, Toyota believes some J300 units could end up in the wrong hands, as Toyota says “there is a risk of violating foreign exchange law, and depending on the export destination, it may lead to major problems that threaten global security.” Toyota is concerned that the new Land Cruiser could be used by terrorist groups, which has been the case with older versions of the SUV as well as with the Hilux pickup truck. Therefore, those willing to buy the Land Cruiser 300 must confirm that the vehicle is not acquired for “export” or “resale purposes.”
A 3d animation professional with over 20 years of industry experience having served in leading organizations & production facilities of Pakistan, an avid car enthusiast and petrolhead with an affection to deliver writings to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com