After having introduced the Han and Atto 3 EVs in the UAE, BYD has now expanded its lineup with the launch of three new vehicles— the Seal, Song Plus, and Qin Plus. BYD’s product portfolio for the UAE now consists of 5 cars, three pure electric, including Han, Atto 3, and Seal, and 2 plug-in hybrid vehicles (PHEVs) including Song Plus and Qin Plus.
Related: BYD Atto 3 EV Launched in the United Arab Emirates
Hasan Nergiz, Managing Director of Al-Futtaim Electric Mobility Company, BYD’s local dealer partner, stated:
“The addition of three new models to BYD’s line-up in the UAE reinforces the strong growth potential and demand for greener mobility in the country, and clearly places the UAE among the benchmark economies driving sustainability forward. The launch marks another milestone as for the first time, we are introducing BYD’s long-range plug-in hybrids into the country, a strategic move that will enable more people to switch to greener mobility and ease the sustainable transition. Moreover, the expanded line-up delivers on our promise to make electric and green mobility accessible to all, democratizing the EV landscape. Another milestone step towards strengthening the EV ecosystem that we have started to build over the last year, made possible together with the world’s leading electric automaker and our exceptional standards of customer-centric service, alongside years of expertise across the full automotive value chain, from aftersales to flexible financing.”
In 2023, BYD sold 3,024,417 NEVs, an increase of 62.3% year-on-year. Of these, 3,012,906 were passenger NEVs while 11,511 were commercial NEVs. Bear in mind the Chinese terminology NEVs (New Energy Vehicles) includes PHEVs, BEVs, and EREVs, and not conventional hybrids. BYD’s overseas NEV sales in 2023 stood at 242,765 units, up 493.51% on a year-on-year basis.
BYD Seal, SOng Plus, and Qin Plus launched in the UAE
BYD’s initial plan for its 2024 sales target is 4 million units, with a higher 4.2 million sales forecast given to suppliers, including 2 million BEVs and 2.2 million PHEVs, according to Chinese motoring media reports. BYD will also reportedly introduce next-generation PHEV and BEV platforms to launch a further offensive against gasoline vehicles.
Related: 6 Reasons Why Chinese Car Brands are Driving in UAE’s Fast Lane
The report adds that BYD’s next-generation DM-i hybrid system is expected to give its vehicle a combined range of close to 2,000 kilometers, while the e-Platform 4.0 will have a higher level of integration that is expected to further reduce manufacturing costs.
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