Sportage which is known as the most successful vehicle in South Korean automaker’s lineup has now become the first Kia model to exceed global cumulative sales of 6 million units. From its launch in 1993 to May 2021, a total of 6,136,357 units were sold around the world, according to Kia.
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This was revealed by Kia while announcing the phenomenal response of the latest 5th generation model which received 16,078 orders on the very first day of bookings in South Korean market. This is the second-best record for a domestic SUV in South Korea after the 4th gen Sorento which recorded 18,941 units on its first day.
According to Kia, the popularity of the new Sportage lies in providing an innovative vehicle experience with a body that has grown to a mid-size class and a large number of cutting-edge specifications preferred by the younger generation. Kia says:
“Customers are responding to the innovative interior space that could not be seen in existing semi-midsize SUVs. We will lead the semi-midsize SUV market through the new Sportage, which has been completely transformed into a high-quality SUV.”
The new Sportage was completed with a design that stands out with a strong presence by applying bold and challenging design elements. It is also the first domestic semi-midsize SUV in South Korea to apply a panoramic curved display and is equipped with a touch-type switchable operation system. It has an interior space that exceeds that of a car class.
At the same time, it secured the best-in-class interior space through a significantly larger body based on the 3rd generation new platform. Also debuting with the all-new crossover is a Terrain Mode encompassing Drive, Comfort, Eco, Sport, and Smart selectable modes that alter the vehicle’s settings to suit the type of terrain, including mud, sand, and snow. Kia has also added a new electronic control suspension with real-time damping control working harmoniously with the electronically controlled AWD system for optimal power delivery.
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The new Sportage is expected to live on the standards set by its predecessors and by looking at the response the latest model received in its home market, it would be safe to say that the all-new 5th gen Kia Sportage will become even more successful than ever before.
A computer animation professional with over 23 years of industry experience having served in leading organizations, TV channels & production facilities in Pakistan. An avid car enthusiast and petrolhead with an affection to deliver quality content to help shape opinions. Formerly written for PakWheels as well as major publications including Dawn. Founder of CarSpiritPK.com
