United Motors has increased the price of its 1000cc Alpha hatchback by Rs 50,000. Introduced in January 2021 against a price tag of Rs 1,395,000 the United Alpha is now available for Rs 1,445,000. The revised price is applicable on all booking orders made after 24th of April.
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The company hasn’t given any reason behind the increase in price. However interestingly, the Rupee has appreciated by almost 4% against US Dollar since January but the price of United Alpha instead of being reduce has been jacked up by 3.6%.
Touted as the cheapest 1000cc hatchback in the market, the United Alpha is basically a rebadged first-gen Chery QQ facelift that appeared in China back in 2012 and was phased out by 2015. The vehicle is powered by 993cc unit capable to churn out 69hp of power and 93Nm of torque and comes paired to a 5-speed manual transmission.
Key features include touchscreen multimedia unit, digital meter console, power steering, power windows, central locking, remote key, power locks, alloy wheels and reversing camera. However, in this day & age, the United Alpha is yet another car in Pakistan to miss basic safety equipment such as driver/ passenger airbags.