Bestselling Cars in Japan: 2022

New vehicle sales in Japan drop -5.6% year-on-year in 2022 to 4,201,321 units vs. 4,448,340 in 2021. Brand leader Toyota (-12.4%) is the only Top 8 carmaker to fare worse than the market and sees its share thaw from 32% last year to 29.7%.

Suzuki (-0.9%) is stable and stays in 2nd place with an improved 14.3% share while Daihatsu (+0.6%) overtakes Honda (-2%) to land in third position. The rest of the Top 8 is unchanged from 2021 with Nissan (-0.5%), Mazda (+2.5%), Subaru (-0.4%), and a very strong Mitsubishi (+16.6%) in tow.

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Over in the regular cars ranking, the Toyota Yaris/Cross (-20.8%) secures a third consecutive annual win but endures a harsh year-on-year sales decline. The Toyota Corolla/Cross (+18.7%) climbs one spot to #2 overall. The Nissan Note (+22.1%) is also in great shape up two ranks to #3. The Toyota Roomy (-19%) which was #2 last year, falls back to #4 but still manages to sell over 100,000 units for the year. The Toyota Sienna (+19.2%) sports the biggest gain in the remainder of the Top 10 with the Honda Freed (+14.3%), Honda Fit (+2.5%), and Toyota Raize (+2.1%) also up. The Toyota Alphard (-36.6%) freefalls to #10. Below, the Nissan X-Trail (+50.3%), Mazda CX-5 (+40%), Toyota Noah (+30.5%), and Suzuki Jimny Wagon (+28.2%) impress.

List of the Top 20 Bestselling Car Models in Japan in 2022 (Full Year)

The 20 bestselling car models (excluding kei cars) in Japan in the full calendar year 2022 were as follows according to JADA (Japanese Auto Dealers Association). Interestingly 7 out of the top 10, and 13 out of the top 20 bestselling cars are from Toyota:

Brand Model Sales 2022 Sales 2021 % 22/21 ブランド通称名 ブランド名
1 Toyota Yaris 168,557 212,927 -20.8 ヤリス トヨタ
2 Toyota Corolla 131,548 110,865 18.7 カローラ トヨタ
3 Nissan Note 110,113 90,177 22.1 ノート 日産
4 Toyota Roomy 109,236 134,801 -19 ルーミー トヨタ
5 Toyota Raize 83,620 81,880 2.1 ライズ トヨタ
6 Honda Freed 79,525 69,577 14.3 フリード ホンダ
7 Toyota Aqua 72,084 72,495 -0.6 アクア トヨタ
8 Toyota Sienta 68,922 57,802 19.2 シエンタ トヨタ
9 Honda Fit 60,271 58,780 2.5 フィット ホンダ
10 Toyota Alphard 60,225 95,049 -36.6 アルファード トヨタ
11 Toyota Noah 57,696 44,211 30.5 ノア トヨタ
12 Nissan Serena 57,513 58,954 -2.4 セレナ 日産
13 Toyota Voxy 55,545 70,085 -20.7 ヴォクシー トヨタ
14 Honda Vezel 50,736 52,669 -3.7 ヴェゼル ホンダ
15 Suzuki Sorio 41,590 44,713 -7 ソリオ スズキ
16 Honda Step Wagon 37,966 39,247 -3.3 ステップワゴン ホンダ
17 Toyota Land Cruiser 35,390 5.7 ランドクルーザーW トヨタ
18 Toyota Harrier 34,182 74,575 -54.2 ハリアー トヨタ
19 Toyota Passo 32,990 1.4 パッソ トヨタ
20 Toyota Prius 32,675 49,179 -33.6 プリウス トヨタ

As for Kei cars which are classified differently, the Honda N-BOX (+7%) improves to over 200,000 sales, making it the bestselling vehicle in Japan above the Toyota Yaris/Cross. The Daihatsu Tanto (-7.8%) overtakes the Suzuki Spacia (-22.2%) to rank #2 overall while the Daihatsu Move (-1%) remains in 4th position. The Suzuki Wagon R (+19.2%) sports a splendid year-on-year gain and leaps up two spots from last year to #5, leapfrogging past the Nissan Roox (-14.3%) and Suzuki Hustler (-14.7%). It’s also a strong year for the Suzuki Alto (+10.3%) up two ranks to #8, passing the Daihatsu Mira (-0.7%) and Taft (-8.7%).

Bestselling Kei Car Models in Japan in 2022 (Full Year)

The top-selling mini passenger car models in Japan in the full-year 2022 were:

Maker Model Name 通称名 Sales 2022 Sales 2021 % 22/21
1 Honda N-BOX N-BOX 202,197 189,940 7.0
2 Daihatsu Tanto タント 107,810 116,912 -7.8
3 Suzuki Spacia スペーシア 100,206 128,881 -22.2
4 Daihatsu Move ムーヴ 94,837 95,840 -1.0
5 Suzuki Wagon R ワゴンR 82,213 68,970 19.2
6 Nissan Roox ルークス 72,600 84,748 -14.3
7 Suzuki Hustler ハスラー 70,373 82,486 -14.7
8 Suzuki Alto アルト 67,204 60,919 10.3
9 Daihatsu Mirror ミラ 65,317 65,803 -0.7
10 Daihatsu Taft タフト 56,861 62,278 -9

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